A whopping 800+ million loads of laundry are done every week. All of that soaking, tumbling, and spinning is essential to get your clothes clean. But it’s not exactly ideal for keeping the planet clean. That’s why we stepped in to change the game.
At Laundry Sauce, we’re known for our luxury fragrances, but that’s not the only way we upgraded laundry day. We raised the bar for eco-consciousness with plastic-free packaging and pods that require less water (and energy) to do their job.
Keep reading to see how we’re blowing other laundry detergent brands out of the water (pun totally intended) when it comes to keeping the planet as clean as your clothes.
We Made Plastic Packaging a Thing of the Past
The laundry detergent aisle at your supermarket is plastic central. Liquid detergent comes in clunky plastic jugs, while laundry pods come in plastic bags and containers. These are technically recyclable, but a recent study found that only 5% of plastic ends up getting recycled properly. That leaves millions of plastic jugs piling up in landfills around the world.
To make matters worse, laundry detergent jugs are made of some of the worst plastic around: high-density polyethylene. This is made from petroleum which requires oil drilling, not to mention expensive transportation which burns fossil fuels and emits greenhouse gasses.
We realized this wasn’t sustainable, so our first order of business was developing climate-friendly packaging. All of our products come in recyclable cardboard boxes made from 40% post-consumer white fibers and virgin white kraft fibers with no chlorine additives.
Waste Less Water with Ultra-Concentrated Pods
Liquid laundry detergent can consist of anywhere between 50-90% water. Big brands dilute their formulas to create the illusion that you’re getting more bang for your buck. However, you end up needing more detergent to get the job done. Not to mention the excess water takes a toll on the planet.
To be clear, the water itself isn’t bad for the environment—it’s the weight of the water that matters. Adding water weighs down the plastic bottles, which limits space on trucks and weighs them down. Translation: More fuel gets burned to transport the diluted detergent.
We took the opposite approach with Laundry Sauce pods, which are five times more concentrated than liquid detergents. That means you need less laundry detergent liquid to clean your clothes. And even more importantly, it reduces packaging waste and fuel consumption during shipment.
Cold Hard Fact: Laundry Sauce Is Built for Cold Water Washing
The idea that hot water cleans your clothes better than cold water is a myth—and it’s an expensive myth.
About 90% of the energy a washing machine uses goes towards heating up water. According to the Cleaning Institute, your household can eliminate 1,600 pounds of carbon dioxide per year by switching to cold water. Not to mention you can save hundreds of dollars per year on your energy bill.
Some low-quality detergents may require heat to fully dissolve, but that’s not the case with Laundry Sauce.
Our high-performance pods are designed to clean your clothes in cold water just as well as they would in warm water. Accordingly, we encourage everyone in the Sauciety to turn their dial down to cold on laundry day.
Saving the Planet Is Sexy
It’s time to dump the clunky plastic jugs you’ve been buying since college and switch to Laundry Sauce. Your clothes and the planet will both thank you.